Prompts that turn product facts into descriptions people want to buy from, for your own store, Amazon, Etsy, and Google Shopping.
Works in ChatGPT, Claude, Google Gemini, Shopify Sidekick and Shopify Magic and other chatbots.
Paste a prompt into ChatGPT, Claude, Gemini, or the AI writer in your store platform, then replace each [BRACKET] with the product's real facts, your buyer, and your tone. The facts matter most: materials, measurements, what is in the box, and care instructions. When the AI is missing a detail, it tends to invent one, so these prompts ask it to write [CHECK] instead. Read every description against the actual product before publishing. Be especially careful with health, safety, environmental, and comparison claims, which can break marketplace rules and consumer laws. Paste examples of your best existing copy to keep a consistent brand voice across the catalog.
For any new product listing.
Write a product description for [PRODUCT NAME] sold by [STORE NAME]. Facts: [PASTE SPECS, MATERIALS, SIZES, CARE, WHAT IS INCLUDED]. Target buyer: [BUYER]. Start with one sentence on the main benefit, follow with a short paragraph on how it fits their life, then 4 to 6 bullet points of key features turned into benefits. Under 200 words. Use only the facts given and write [CHECK] for anything missing.
When your descriptions read like a spec sheet.
Here are the features of [PRODUCT]: [LIST FEATURES]. For each feature, write the benefit to [TARGET CUSTOMER] in one short line, then a version that adds a small sensory or real life detail. Do not exaggerate or add claims that are not supported by the features.
When you want every listing to sound like the same brand.
Here are three product descriptions from my store that match our voice: [PASTE EXAMPLES]. Describe the voice in five bullet points. Then write a description for [NEW PRODUCT] with these facts: [FACTS], matching the length, structure, and tone of the examples.
When you need copy for more than one place.
Write two descriptions for [PRODUCT] for [STORE NAME]: a short version under 50 words for collection pages and ads, and a full version of about 200 words for the product page. Facts: [FACTS]. Buyer: [BUYER]. Keep the key benefit identical in both.
For holiday and occasion based sales.
Write a product description for [PRODUCT] aimed at people buying it as a gift for [RECIPIENT, E.G. A NEW MOM, A COFFEE LOVER, A DAD WHO GRILLS]. Facts: [FACTS]. Mention gift wrap or delivery details only if listed here: [GIFT OPTIONS]. Under 150 words, warm, with a line that helps the buyer picture the moment it is opened.
For craft, artisan, and small batch products.
Write a product description for a handmade [PRODUCT] made by [MAKER OR STORE NAME]. How it is made: [PROCESS AND MATERIALS]. What makes each piece unique: [DETAILS]. Include care instructions [CARE] and a note that colors or patterns may vary slightly. Under 180 words, personal, and honest.
For packaged services sold online.
Write a sales page description for [SERVICE NAME] offered by [BUSINESS NAME]. What is included: [INCLUSIONS]. How long it takes: [DURATION]. Who it is for: [CUSTOMER]. Price: [PRICE]. Include what happens step by step, what results to expect without overpromising, and a FAQ with three questions.
For product pages you want found in Google.
Write a product description for [PRODUCT] that includes the keyword [MAIN KEYWORD] once in the first sentence and related terms [RELATED TERMS] naturally. Then write an SEO title under 60 characters and a meta description of 140 to 160 characters. Facts: [FACTS]. Do not stuff keywords; it must read naturally to a shopper.
When listing on Amazon.
Write an Amazon style listing for [PRODUCT] using these facts: [FACTS]. Include a title following the pattern brand, product type, key feature, size or quantity, 5 bullet points that each start with a short benefit in capitals followed by details, and a product description paragraph. Avoid claims I have not listed and anything Amazon typically prohibits, such as best seller claims.
For handmade and vintage sellers on Etsy.
Write an Etsy listing for [PRODUCT] from [SHOP NAME]. Facts: [FACTS, MATERIALS, SIZE, PERSONALIZATION OPTIONS, PROCESSING TIME]. Give me a title that front loads what a buyer would search, a description with the most important details in the first two lines, and 13 tag ideas of 20 characters or fewer.
For category and collection pages.
Write intro copy for a Shopify collection page called [COLLECTION NAME] at [STORE NAME]. It contains [TYPES OF PRODUCTS] for [BUYER]. Give a short version under 50 words for above the products and a longer version under 200 words for below the products that includes [KEYWORD] naturally and helps the shopper choose.
Before writing titles and tags.
List the words and phrases shoppers might use to search for [PRODUCT] on [GOOGLE, AMAZON, ETSY, OR OTHER MARKETPLACE], grouped by type: product names, problem based searches, gift searches, and style or material searches. Note that I should confirm demand with a keyword tool before relying on them.
When running shopping ads or free product listings.
Write five Google Shopping product titles for [PRODUCT] under 150 characters, with the most important details in the first 70 characters. Include brand [BRAND], product type, key attributes [COLOR, SIZE, MATERIAL], and a relevant keyword. Facts: [FACTS]. Avoid promotional text like sale or free shipping in the titles.
For eBay, Walmart, and other marketplaces with their own requirements.
I am listing [PRODUCT] on [MARKETPLACE]. Their rules say: [PASTE KEY LISTING RULES]. Write a title, bullet points, and description that follow those rules exactly, use only these facts: [FACTS], and flag anything in my facts that might break the rules.
When you have many similar products.
I sell a range of [PRODUCT TYPE] in these variants: [LIST EACH VARIANT WITH ITS DIFFERENCES]. Write a shared base description for the range, then a short unique paragraph for each variant that highlights what makes it different. Avoid repeating the same sentences so each page has unique copy.
For updating a whole catalog at once.
Here is product data from my spreadsheet, one product per row: [PASTE ROWS WITH NAME, CATEGORY, MATERIAL, SIZE, PRICE, KEY FEATURE]. Write a description of 80 to 120 words for each in a [TONE] tone. Output a table with the product name and the description so I can paste it back into my spreadsheet.
For dropshipping and resold products.
Here is the description my supplier provides for [PRODUCT]: [PASTE SUPPLIER TEXT]. Rewrite it in our own words for [STORE NAME] so it is not duplicate content. Keep every factual detail, remove awkward translation or filler, and make it speak to [BUYER]. Under 180 words.
To cut returns on clothing and shoes.
Write size and fit guidance for [CLOTHING OR FOOTWEAR PRODUCT]. Measurements: [MEASUREMENTS]. Fit notes from customers or the maker: [FIT NOTES]. Explain how it fits, who should size up or down, and how to measure at home, in under 150 words, and format a size table from my measurements.
For beauty, food, cleaning, and wellness products.
My product [PRODUCT] contains [INGREDIENTS OR MATERIALS]. For each, write one plain English line explaining what it is and why it is in the product, using only this information: [SUPPLIER OR LAB INFO]. Do not make health, medical, or environmental claims that I have not provided evidence for.
When selling sets, kits, or gift boxes.
Write a description for a bundle called [BUNDLE NAME] that includes [LIST PRODUCTS]. Bundle price: [PRICE] compared with [SEPARATE PRICE] bought separately. Explain why these items work together, who the bundle is for, and what they save, in under 150 words. Use only the facts given.
To reduce support questions and returns.
Write a short care and use guide for [PRODUCT] to include on the product page and in the package. Facts from the maker: [CARE AND USE INSTRUCTIONS]. Use numbered steps, a do and do not list, and a line about what to do if something goes wrong ([CONTACT OR WARRANTY]). Keep it under 200 words.
When product pages get visits but few sales.
These are the questions and doubts shoppers have about [PRODUCT]: [LIST QUESTIONS OR CONCERNS]. Facts that answer them: [FACTS ON SHIPPING, RETURNS, DURABILITY, SIZING]. Rewrite my description to answer the top concerns naturally and add a short FAQ block with the rest. Current description: [PASTE].
When customers describe your product better than you do.
Here are customer reviews of [PRODUCT]: [PASTE REVIEWS]. Find the benefits and phrases customers mention most. Rewrite the product description to use their language and include one or two short quotes I can display with permission. Do not change any facts.
When you want to find which angle sells best.
Write three versions of the product description for [PRODUCT] to A/B test. Version A leads with the main benefit, version B leads with a customer problem, version C leads with what makes it different from [ALTERNATIVE]. Same facts, same length (about [WORD COUNT] words). Facts: [FACTS].
Before launching or when sales are flat.
Review this product page copy for [PRODUCT]: [PASTE TITLE, DESCRIPTION, BULLETS]. The target buyer is [BUYER]. Score it for clarity, benefits, trust, and scannability on a phone. List the five most important fixes and rewrite the first two sentences so the main benefit is clear right away.
When a new product goes live.
Write a short launch announcement for [PRODUCT] from [STORE NAME] for email and social media. Facts: [FACTS]. Launch date: [DATE]. Launch offer: [OFFER OR NONE]. Give a 100 word email version, a 60 word Instagram caption, and three subject lines.
Yes. ChatGPT, Claude, and Gemini can write clear, persuasive descriptions in seconds if you give them the real facts: materials, sizes, what is included, and who the product is for. Without facts they will invent details, which can lead to returns or complaints. Always check that every claim in the description matches the actual product.
Give the product facts, the target buyer, the tone, the length, and where the copy will appear. Tell the AI to lead with the main benefit, turn features into benefits, and use only the facts provided. Pasting two descriptions you already like, so it can match your brand voice, makes the results noticeably better.
Not if they are accurate, helpful, and unique. Problems come from thin, near identical descriptions across many products or copying supplier text that hundreds of other stores also use. Use AI to write original copy for each product, include natural search terms, and add details only you know, such as how the item is made or what customers say about it.
These prompts are written by Leapscope. Always check AI output for facts before you use it, and keep private customer data out of chatbots.